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All Posts by Charlie Hutton

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About the Author

Charlie Hutton is an author, consultant and entrepreneur and has written extensively about the subjects of marketing and business-building. In his books, workshops and seminars he teaches business owners how to dramatically increase leads, prospects and sales while minimizing their marketing expenses.

Aug 11

3-Step Automation Machine And 21 Point Plan For Handsfree Sales

By Charlie Hutton | Lead Generation

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How can your small business compete with the big boys? Simple. You automate. But how and what? With consistent customer flow being the lifeblood of most businesses, it makes sense it’s where you should focus your automation first. In fact, in this post you’ll uncover the three simple steps to creating an automated machine that constantly converts […]

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Apr 13

3 Copywriting Lies You Need to Know Before It’s too Late

By Charlie Hutton | Marketing Help

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These are without a doubt the biggest mistakes new marketers and business owners tend to make when it comes to copywriting… Lie #1: Good copywriting uses lots of exclamation points and over-the-top jargon a 5 year old wouldn’t believe. “This Brand New Revolutionary Never Before Seen Blah Blah Will Explode Your (Bank Account! Abs!! Sex […]

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Mar 25

2 Sane Methods To Get Readers to Stop Ignoring Your Emails (And 1 Crazy Method, Too)

By Charlie Hutton | Marketing Tips

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Standing apart from the crowd of other promotional emails in your prospects’ inbox isn’t easy. There are gimmicky ways to do it – write subject lines that shock, use lots of funny characters in the subject line, use the latest “hot” subject line [for the past year this has been “Hey”] and so forth. But […]

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Mar 23

How to Get Instant Street Cred

By Charlie Hutton | Marketing Ideas

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Wouldn’t it be awesome if you could go from being Mr./Ms. Marketing Nobody to immediate “guru” status overnight? You’d enjoy instant authority in your market and a high level of credibility with your potential customers as well as your potential refferal partners. People would trust your opinion. You’d be quoted in blog posts and asked […]

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